One Billion Smackers
reprinted by permission of Ralph Grabowski, editor
WorldCAD
Access
March 30, 2004
Autodesk is upping the ante with financial analysts by
projecting its fiscal year 2005 will boast revenues between
$1,050 million and $1,070 million - crossing the psychologically
important $1 billion mark.
Autodesk had hoped to reach that threshold in FY2003, but the
downturn in the economy meant a downturn in revenue to $0.824
billion.
In its press release, Autodesk continues to harp on the
3D-has-been-a-marketing-failure theme: "With 6 million users,
Autodesk solutions are the worldwide design standard, yet only a
fraction of those users have migrated to 3-D. The higher selling
price of 3-D products presents a significant growth opportunity
for the company."
Translation: All you 2D users out there in AutoCAD land are
expected to contribute toward Autodesk's attaining membership in
the Billion-Dollar Club.
About the Author
Ralph Grabowski is
an editor at upFront.eZine Publishing, Ltd. (previously known as
XYZ Publishing, Ltd.). Ralph is the author of 60 books and
several hundred articles for dozens magazines and newsletters
about CAD, graphics, and the Internet.
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